The Energy Roundtable

With the majority of attendees being CEOs of public companies or high level public servants such as government ministers and their teams, time is of the essence.

The conferences themselves are all about introducing attendees to new people, new information and opportunities that can help their own company and make life easier. The website needed to reflect this, so vital that teams are able to find out about speakers and register for events quickly and easily. From the initial research, to registering for tickets, right through to the minor but important details such as making sure everyone finds the venue quickly and easily.

We also learned there was a consultancy arm to the business which although generating substantial income in it’s own right, due to the way it had evolved organically from recommendations wasn’t currently mentioned on the site. With the consultancy service in high demand this represented a key area for potential growth, so we were tasked with figuring out how best to make it available alongside their events.